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Brand Image and Brand Identity

BRAND IDENTITY VS BRAND IMAGE: A DEFINITIVE GUIDE

Brand identity and brand image are terms that are sometimes wrongly used interchangeably, but in fact are profoundly different; although closely interrelated. In this blog we will uncover the differences between both and gain a deep understanding on both subjects to help you build your brand. Also included at the ...
how to create a high converting landing page

HOW TO CREATE A HIGH CONVERTING PRODUCT LANDING PAGE DESIGN

For any product, simply knowing how to set up a landing page is not enough. Having an impressive product landing page that can convert leads into buyers is key to selling a product in this digital age. Even if you have an excellent product, a poorly designed landing page can ...

DESIGN TRENDS FOR 2023 TO INSPIRE YOUR CREATIVITY

Give a break to that pencil you’ve been nibbling on for weeks. Because the hot new graphic design trends of 2023 are here to give you some fresh ideas and approaches for your brand’s creatives. And compared to those of the last 2 years, these design trends feel a lot ...

THE TOP 5 DESIGN TRENDS FOR 2022

Trends. You can love them or defy them.  2021 saw a ton of trends coming into the limelight. According to Creatopy, 54 % of adverts were animated. More than 70 % of ad designs did not use templates and were made from scratch. 92. 22 % of adverts had original brand ...
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